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What B2B marketing automation is all about, and why you should care: Executive Breakfast Briefing Tomorrow (6/29) in Waltham MA from 8:30 to 10:00 am.

Interested in learning more about B2B marketing automation and how it may benefit your company?

Then do not miss this complimentary, 90-minute breakfast briefing designed specifically for senior corporate, sales and marketing executives at a mid-size to large companies, or at a fast-growing, venture-funded small companies; executives who are looking for ways to cost-effectively and efficiently boost sales.

What B2B marketing automation is all about, and why you should care
Presented by AcquireB2B, a division of Mac McIntosh, Inc.

Date: June 29th
Time: 8:30 am to 10:00 am
Location: Waltham, MA
Information and Registration

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What is marketing automation all about?

Generating sales-ready leads is “easy.” All you have to do is get the right message to the right person at the right time. And only do what works. These are two simple strategies, but the details of consistently executing them are a significant challenge for most B2B organizations.

That’s what marketing automation is all about—using technology to implement these strategies and deliver a stream of qualified leads to drive sales in a highly cost effective way. (Your sales team and your CFO will love marketing automation!)

This briefing was developed specifically for busy executives like you

This may be your best opportunity to quickly get up to speed about B2B marketing automation—while having breakfast and discussions on the topic with a select group of your peers.

By attending this complimentary briefing, you’ll hear how many companies similar to yours are finding that marketing automation allows them to do more with less when it comes to their new business development.

You’ll learn how they are able to

  • put their companies’ prospecting programs on auto-pilot;
  • reach and nurture more prospective customers;
  • generate more qualified leads;
  • close more sales;
  • lower their cost of sales; and
  • increase their ROI

The executive briefing will be led by me, Mac McIntosh. In addition, Adam Needles, director of field marketing for Silverpop will overview how his company uses its marketing automation system to drive more leads and sales for less.

You can attend this complimentary, 90-minute breakfast briefing to get up to speed on marketing automation and be out the door at 10:00 am and on your way back to work.

Date: June 29th
Time: 8:30 am to 10:00 am
Location: Regus, 1050 Winter Street, Suite 1000, Waltham, MA 02451
Register to attend

The agenda:

8:30 am: Registration and Breakfast
8:45 am: What B2B marketing automation is all about, and why you should care
9:40 am: Group discussion
10:00 am: Briefing concludes

Please reserve your seat today, as attendance is strictly limited. 

Register Online: Use this link or visit http://marketingautomation.eventbrite.com

Register by Phone: 1-800-336-1877 x1622

Register by Email:
(Please mention the June 29th briefing and include your name, title, company URL and phone number)

Your complimentary attendance at this executive breakfast briefing about marketing automation is made possible by its generous sponsors:

AcquireB2B -Drive more leads and sales with Marketing Automation

Silverpop - An on-demand provider of an email marketing and marketing automation platform serving the needs of sophisticated,self-service B2C and B2B marketers

B2B Contact - Generating more of the leads you need by combining qualified data with rich media messaging and telemarketing.

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Need help with B2B lead generation, marketing and sales?
For more information, please call Mac McIntosh at +1-401-294-7730, send him email at or visit www.sales-lead-experts.com