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Responsible for B2B marketing or lead generation? Be my guest at B2B University in Boston on May 18th
If you are a B2B Marketer, or are responsible for lead generation, don’t miss this complimentary, half-day, educational event!
What: B2B Marketing University
When: May 18, 2010
Where: W Hotel, 100 Stuart Street, Boston, MA 02116
Click here for the agenda and to register.
As one of the presenters, I can promise you that by attending the Boston session of B2B Marketing University you and your team will get expert insights into the latest strategies and innovation you can deploy today to get better results and a higher ROI from your marketing.
This all-new-for-2010 B2B Marketing University is focused on helping you stay ahead of the curve and excel in the changing B2B marketing environment.
If the Boston session on May 18th is even close to being as good as it was in Palo Alto a week ago, or in Washington DC a month ago, it is sure to be well worth attending.
Why bother attending?
Today is both a challenging time and an exciting time to be a B2B marketer. The impetus for marketers to generate leads, drive sales and support customer lifetime value has never been stronger. Yet change is everywhere. Major forces are provoking evolution in how B2B marketers operate. Meanwhile, significant innovation has brought new tools and capabilities to B2B marketers’ arsenals.
Ask yourself:
- Are you on top of the latest strategies and tactics for B2B lead management, marketing automation and inbound marketing?
- Are you leveraging dynamic campaigns, lead scoring and social media to improve engagement with buyers?
- Do you have what it takes to excel in the new B2B marketing environment?
If you are not sure—or you are looking for additional ideas you can put to work driving more leads and sales with your marketing—B2B Marketing University is where you can get answers and take your game to the next level.
Attendees will learn more about what is really working best today from top B2B marketing, lead generation and marketing automation experts (including me), including an end-of-day roundtable discussion with some of your peers.
Attendance is free for those responsible for approving, directing or implementing B2B marketing and lead generation.
Lunch and a networking reception at the end of the day are also included at no additional charge. Click here for the agenda.
Speaking of free, perhaps the best part is that B2B Marketing University is also refreshingly free of product pitches! Even the sponsor, Silverpop, gets little more than a mention.
Your attendance is free, so why not join us at the W Hotel in Boston on May 18th for B2B Marketing University?
Click here to register or to learn more.
If you are reading this as an email or RSS feed, here’s the link:
http://sdm3.rm04.net/servlet/SignUpForm?f=113670&acquireb2b
