Comments on: Sources of Lists or Databases for Your Business-to-Business Lead Generation

By: pros

pros — Mon, 16 May 2011 11:09:28 +0000

The Market Base database comprehensively covers your B2B sales lead generation needs, providing telemarketing and email leads. Thanks for sharing this info!

By: Revenue Generation for B2B

Revenue Generation for B2B — Sun, 26 Dec 2010 21:31:54 +0000

I came across your blog Mac and find it interesting. Thanks for the good list of consolidated B2B databases too. I think everyone might agree that it’s not the quantity of the B2B leads in a database that matters, it’s the quality. The quality of a contact can usually be judged on these parameters:

1) Age since last update
2) Availability of an email address
3) Availability of a phone number
4) Presence of other information such as address and company

It’s also worth while to note there are generally two types of databases depending on the source; crowd-based solutions or vendor-based solutions. Vendor-based solutions are compiled and, more importantly, managed by list vendors whereas crowd-based solutions are compiled and managed by the general public. Take Jigsaw for example, users upload contact information and update it as needed. I believe crowd-based solutions are much more effective since millions of contact managers (general public) update the information vs only a single contact manager (list vendor). The benefit to end users of using crowd-based solutions is two-fold; frequently updated and accurate contact information.

When looking for contacts also consider your end goal. Are you trying to build a list as a marketer or find a single point of contact as a sales person?

Like Pam, I should give full disclosure. I work for Lead Liaison, http://www.leadliaison.com, and we use a rating system layered on top of crowd-sourced solutions to provide millions of high quality contacts for sales and marketers. Our contact search capability is similar to Netprospex but different in that we provide a comprehensive sales and marketing solution that combines sales prospecting with lead generation and marketing automation into one revenue generation SaaS offering.

Thanks for letting us post and I hope our information was insightful.

By: Online Compiled Lead Sourcing Providers – Assessing Their Value and Understanding Their Evolution « Propelling Brands

Mon, 27 Apr 2009 18:43:59 +0000

[...] sales guru Mac McIntosh explains in a blog post last year, “Your in-house database of customers, sales rep additions and past inquiries is often your best [...]

By: Mac McIntosh

Mac McIntosh — Thu, 23 Oct 2008 06:08:18 +0000

Dan,

Salesgenie.com is really InfoUSA in a different wrapper. My understanding is that it gives you access to the entire InfoUSA for a flat monthly fee.

(Trivia: This is the service that advertised on the SuperBowl a couple of years in a row.)

- Mac

By: Dan Y

Dan Y — Wed, 22 Oct 2008 01:13:09 +0000

Mac,

Have you heard of or experienced salesgenie.com?

I am checking them out, they apparently will give you a 100 free leads for registering. Can’t seem to get a price for their service. Once (if) I register I’m sure I’ll see the pricing and packages etc. they offer.

Any thoughts?

By: Mac McIntosh

Mac McIntosh — Mon, 20 Oct 2008 17:42:22 +0000

Dan, If you like Jigsaw for direct marketing lists, check out Zoominfo and NetProspex. In a nutshell, Zoominfo searches the Internet for company and contact information. NetProspex combines Jigsaw's business card exchange idea and Zoominfo's data found on the web, then it checks everything for accuracy and deliverability. Regards, Mac

By: Dan Young

Dan Young — Mon, 20 Oct 2008 16:58:59 +0000

Thanks for the info. Very informative. I’m going to check out those sites.

I recently discovered JigSaw and think it’s a great online application. The registration was free and they give you some free credits to test drive it. Its very good for finding the right contacts at the right companies (which makes all the difference in the world).

I haven’t been using it very long but so far seems pretty impressive.

By: Stephan

Stephan — Mon, 22 Sep 2008 11:00:01 +0000

By the way, if you already have the name and business of a contact, and only need or want to double-check the email address, you can do so for free here:

http://www.emailinahaystack.com

Hope this helps.

By: Mac McIntosh

Mac McIntosh — Wed, 28 May 2008 01:24:57 +0000

Pam, thanks for your comment about ReachForce.

The tactic of modeling your best customers and prospects, then using that model to select other companies and contacts from B2B databases is proven.

Based on a quick look at its Web site, ReachForce seems facilitate the whole process (modeling to selection) as a Software as a Service (SaaS) application, either by modeling your CRM database or by modeling visitors to your Web site or blog.

Pam, how does ReachForce price its services?

Has anyone else used ReachForce and care to comment about your experience doing so?

By: Pam O'Neal

Pam O'Neal — Tue, 27 May 2008 23:03:34 +0000

After 20 years in this business, I’ve used almost every one of these lists. Each one has its good points and bad points. Jigsaw is cheap and instant! But you have to wade through alot of junk and you have to know exactly what you’re going after and then you may or may not get the right contact. So, I recommend asking yourself 2 important questions: 1. How much is MY time and expertise worth? 2. How long can I afford to wait to get my message to the right buyer? The answers to both of those questions led me the ReachForce. It is worth it to pay ReachForce to find precisely the right buyers for my products because I save money with a very targeted and accurate list. And, I don’t have to wait months for campaigns to kick in. Full disclosure – I blog for http://www.theb2blead.com which is sponsored by ReachForce. However, the reason I started blogging for them is that I am a passionate customer. After years of working with lists, it has been a real pleasure to transition to highly targeted turnkey services.