Comments on: Up-to-date Research Results on B2B Search (Finally!) http://www.sales-lead-insights.com/2007/b2b-search/ A B2B LEAD GENERATION, MARKETING & SALES BLOG Tue, 13 Jul 2010 17:15:21 -0500 http://wordpress.org/?v=2.8.4 hourly 1 By: John Stewart http://www.sales-lead-insights.com/2007/b2b-search/comment-page-1/#comment-580 John Stewart Sat, 10 May 2008 07:57:52 +0000 http://www.sales-lead-insights.com/2007/b2b-search/#comment-580 <p>There are two types of "vendor websites": the free onces and the paying ones. No idea what the difference in effectiveness is.</p> <p>Next to "vendor" websites, there are also the "Web 2.0" lists. The "Vendor" websites are in several cases costly, whereas "Web 2.0" are free to submit. The problem is of course: your B2B business needs to fit into Web 2.0, thus only applicable to a very small number of B2B businesses.</p> <p>What I can't find in the survey is the effectiveness of "White-paper-syndication-lead-generating" websites. These websites demand between $25 and $65 for a "qualified lead". $65 for a company name, contact name, email address and telephone number that still needs to to be verified and investigated (webmail addresses work too on many sites - thus no real value).</p> There are two types of “vendor websites”: the free onces and the paying ones. No idea what the difference in effectiveness is.

Next to “vendor” websites, there are also the “Web 2.0″ lists.
The “Vendor” websites are in several cases costly, whereas “Web 2.0″ are free to submit.
The problem is of course: your B2B business needs to fit into Web 2.0, thus only applicable to a very small number of B2B businesses.

What I can’t find in the survey is the effectiveness of “White-paper-syndication-lead-generating” websites. These websites demand between $25 and $65 for a “qualified lead”. $65 for a company name, contact name, email address and telephone number that still needs to to be verified and investigated (webmail addresses work too on many sites – thus no real value).

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