Comments on: Online marketing http://www.sales-lead-insights.com/2006/online-marketing/ A B2B LEAD GENERATION, MARKETING & SALES BLOG Tue, 08 Nov 2011 20:57:34 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: John Stewart http://www.sales-lead-insights.com/2006/online-marketing/comment-page-1/#comment-579 John Stewart Sat, 10 May 2008 07:46:06 +0000 http://www.sales-lead-insights.com/?p=26#comment-579 <p>As in your first point: One of the problems with many B2B websites: even on the home page you cannot immediately understand what their business is.</p> <p>If you are a reseller, tell them you are a reseller or a value added reseller. If you are into web services it should be clear you are not going to send out employees do to consulting.</p> <p>I believe if you tell the truth upfront, website visitors will appreciate this.</p> As in your first point:
One of the problems with many B2B websites: even on the home page you cannot immediately understand what their business is.

If you are a reseller, tell them you are a reseller or a value added reseller.
If you are into web services it should be clear you are not going to send out employees do to consulting.

I believe if you tell the truth upfront, website visitors will appreciate this.

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